{"product_id":"iq-blow-dry-cream","title":"iQ Blow Dry Cream","description":"\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eiQ Blow Dry Hair Cream is a lightweight styling cream designed to smooth, protect and improve manageability during blow-drying. It helps create sleek, glossy results while reducing frizz and supporting long-lasting style control.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p4\"\u003e\u003cspan class=\"s1\"\u003eAchieving smooth, polished blow-dries requires products that provide control, protection and manageability without adding unnecessary weight. iQ Blow Dry Cream has been developed to help stylists create sleek, professional finishes while supporting the condition of the hair during heat styling.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p4\"\u003e\u003cspan class=\"s1\"\u003eThis lightweight all-round styling cream helps smooth the hair, reduce the appearance of frizz and enhance shine for a glossy, salon-quality finish. Suitable for both straight and curly hair types, it provides natural hold while improving manageability and making the hair easier to style.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p4\"\u003e\u003cspan class=\"s1\"\u003eThe heat-protective formula helps defend against damage caused by blow-drying and heat styling tools, making it an essential addition to any styling routine. Ideal for creating smooth blow-dries, controlled curls and polished finishes with enhanced shine and movement.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p4\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eHow to Use\u003c\/b\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p4\"\u003e\u003cspan class=\"s1\"\u003eFor best results, apply to towel-dried hair, focusing on mid-lengths to ends, and style as normal. Suitable for all hair types.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p4\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eKey Benefits\u003c\/b\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"ul1\"\u003e\n\u003cli class=\"li2\"\u003e\u003cspan class=\"s1\"\u003eHelps smooth the hair and reduce the appearance of frizz\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\u003cspan class=\"s1\"\u003eProvides heat protection during blow-drying and styling\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\u003cspan class=\"s1\"\u003eEnhances shine for a glossy, polished finish\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\u003cspan class=\"s1\"\u003eDelivers natural hold without stiffness or heaviness\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\u003cspan class=\"s1\"\u003emproves manageability and styling control\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\u003cspan class=\"s1\"\u003eSuitable for both straight and curly hair types\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"IQ","offers":[{"title":"150ml","offer_id":56380469313915,"sku":"05062","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0693\/2221\/1631\/files\/05062.webp?v=1786914215","url":"https:\/\/cathcarter.co.uk\/nl\/products\/iq-blow-dry-cream","provider":"cathcarter","version":"1.0","type":"link"}